Millennials ‘Hack’ The Diamond Industry By Finding Cheaper Alternatives And It’s Brilliant

Revolutions rarely happen in the jewellery world. One of them is happening right now: people have learned how to make colourless diamonds! What will happen to us?

Revolutions rarely happen in the jewellery world. One of them is happening right now: people have learned how to make colourless diamonds! What will happen to us? It’s 2019, the FTC has finally dropped its demeaning term “synthetic” towards the environmentally friendly diamonds. And until recently, laboratories used to produce just technical diamonds (those used in X-rays, telescopes, microcircuits). Everything that we know about laboratory grown diamonds promises a jeweller revolution. After all, mass buyers of stones are not millionaires who have many irrational reasons to be picky. They are ordinary people who have been given the opportunity to propose with the engagement ring not with zirconium but with “the girl’s best friend.”  

 What does marketing have in store for you?

Today there are about twenty large companies producing laboratory created diamonds in the world. The promotion of this product is as creative as it gets. For example, what would you say about:

  • Environment-friendly diamond does not harm either the earth or the people.
  • Diamonds that are a ready-made heirloom of any size, color, and shape 
  • A precious stone made of a family-artifact, like your child’s first dropped tooth or a strand of a loved one’s hair. 
  • Or even a “memorial” stone, made from the ashes of the deceased pet 

Among the most interesting cases of the pure marketing approach to the existence of this new improved technologies is the story of a scientist from Novosibirsk, who created technology to enrich fancy colour diamonds. It should transform a nondescript technical pebble of brown color into a brilliant clear water sparkling and transparent stone. However, at the moment the technology just “paints” a brown culling into a spectacular blood-red color. May we remind the reader, that earth-born red diamonds are incredibly expensive and rare, so this new tech is a real miracle of science.  

 What is the real benefit of innovation?

Literally and figuratively, man-made diamonds are perfection itself. It is not only the hardest mineral on earth but also a heat conduction champion, which does not dissolve in acid. The stone can only be burned with a very high temperature, actually, evaporate with carbon dioxide. Stella McCartney is actively interested in the environment-friendly diamond industry because they’re “green,” and produced at the expense of renewable natural energy. Besides, the origin of such gemstones has zero questions. Meanwhile, in order to find one carat of an earth-born diamond, you need to dig up twenty tons of soil. For the rest of us, mortals, such a thing is an artifact; a technological breakthrough; a thing from the future. Millennials do not just like quinoa and tofu; they still do not like child labor and respect the power of science. Lab created diamonds is the end of the mines so your choice will be highly eco-friendly and conflict-free. This, in addition to the amazing fashion-setting, they always prefer the opportunity to save the planet. All non-mined diamonds are produced in a peaceful environment and the production technology of lab-grown diamonds is rapidly progressing. According to the latest diamond industry outlook by ABN AMRO, lab diamonds producers can offer now improved quality products, which are warmly welcome by the consumers. Better sustainability perception and price/quality ratio of lab-made diamonds, as well as their social consciousness, environmentally friendly production, and emotional values, stand for real benefits of innovation in one of the most conservative branch. 

7 Steps When Selling Your House

selling your homeIt is common to hear people say that they are putting off the sale of their house because of the current state of the market. If you ask any good real estate agent like Kale Realty, there is no perfect time to buy or sell the home of your dream as there are various reasons why people put up their properties in the market.

The most common cause is usually related to the financial situation the homeowners are experiencing.

Declaring that your house is up for sale is not the only way to prepare your home. There are other contributing factors that play on the success of your property’s sale. Here are the steps Kale Realty recommends when you are selling your home.

1. Choose a real estate agent.

Your agent is in charge of keeping you in the loop of seller updates. Moreover, they are in charge of advertising, showing the house to prospective buyers and completing the legal requirements to sell your home successfully. You could try selling your property without using an agent or a broker, but this is not adviced as you may make costly errors along the way.

2. Determine your selling price.

The next step after choosing an agent is determining the real value of your property and how much you are willing to sell it for. A quick sale will entail you to keep the price low. However, many agents will also encourage their sellers to stick to the real value. That way when negotiations begin, there is more room for the buyers to bargain.

3. Sign an agreement with the agent or broker.

You will have to sign a contract that will legally bind you to pay the broker or the agent the commission they asked for. The agreement also includes the provisions of the advertising and many more.

4. Showing your property.

Most agents and brokers post their properties for sale online. Which means you need to photograph your house, draw up flor plans and produce online ads. It is also imperative that you and your agent get on the same page on how to present the property.

5. Entertaining buyers.

Buyers who are interested in your home will contact your agent and arrange a visit to view your house. They may also sign up to attend the open house your agent is conducting. When you and your agent starts entertaining prospective buyers, make sure to highlight the best spots of the property.

6. Negotiation begins.

Your agent will act as a mediator between you and the buyer to reach a mutual understanding of the property’s selling price. The agent will also be responsible for handling the rest of the complicated paperwork. Once everyone is in agreement, the buyer can now begin to pay.

7. Settlement day.

When everything goes according to plan, you can now hand the keys and the legal rights of your house to the new owner. Congratulations! You have now sold your home!

So if you follow the above 7 steps as highlighted by top Chicago broker Kale Realty, you will have a better start than 95% of the other sellers who did not think in depth about all these details. Prices are getting much better and the market has completely recovered from the 2008 real estate crisis.

If we have a look at the world in general, real estate markets are doing extremely well in most parts of the world. Cities like Hong Kong and Vancouver are even reaching record breaking prices with the experts talking about overheating markets. So if you want to sell your house now, this could be a great timing.